Universal Studios in partnership with Coca Cola asked X Studios to create a truly dynamic, one-of-a-kind immersive space centered around music creation and collaboration.

Our team developed a true turnkey solution, handling every aspect from initial concepting and AV integration to custom fabrication, media and software development, and installation. The reimagined space at Universal Studios Florida now features transparent touchscreen display “Mixers,” enabling guests to shape the atmosphere by blending an array of “recycled” beats and sounds.

This dynamic environment seamlessly adapts its music and visual elements for special events and seasonal overlays, completely transforming the space each time. With three independent stations that function both solo and in harmony, visitors can craft their own audio masterpiece or collaborate in a collective creative endeavor.